4 promotions announced within the GVAV Senior Management team.

Date: 06/06/2022

On Monday 23rd May at GVAV Ltd, GVAV's Chairman Brian Abrahams announced the following promotions with immediate effect.

Nicola Cutting - Group Purchasing Director

With 35 years of industry experience, Nicola will celebrate 20 years with GVAV in October. She joined the company in 2002, taking the position of Installation Manager and eventually took over management of the company headquarters in Hounslow as Branch Manager.

Her many years of service with the company and her intrinsic knowledge and skills made her the perfect appointee as Group Purchasing Director. We asked Nicola what her hopes for the future are?

Nicola told us, "It's a great honour to be part of a new generation of directors here at GV. I see myself as a torch bearer, ensuring the company continues to expand and grow and providing first-class service long into the future."


Mark Jennings- Commercial Director

Involved in the AV industry for most of his career and previously employed by firms such as Samsung and NEC. Mark has also worked alongside the UK's largest AV distributors, advising and guiding their approach to market and operations.

Commenting on the news, Mark said, "I look forward to continuing the extraordinary work being done by the GVAV team when sustainability, value and quality have never been more important."


Sukh Basi - Sales Director for London and the Southeast

Sukh Joined GVAV as part of the Internal Sales team in November 2012. In 2015, he progressed to Account Manager, a job he carried out with great success, and by 2020 was promoted once more to Sales Manager at GVAV's Headquarters in Hounslow

Over the nearly ten years he has been with the company, he has become a highly valued and respected member of the GVAV management team. His elevation to Sales Director for London and the Southeast recognises his leadership, commitment, and vision.


Richard Godfrey - Sales Director for the Southwest

​​​​​​​Richard has worked for GVAV since 2003, joining the internal sales team just at the inception of the installation division. Consequently, he gained significant knowledge of that function, acquiring the solid technical experience required to deliver installation projects successfully.

Richard told us, "I've always enjoyed being out and about with customers, and I think that's where I'm strongest. Whether I'm selling, designing or project managing, it's all part of account management.

My goal is to be a mentor, sharing skills, experience, and advice. I hope to continue adding talent and capability to the team, defining influential roles that help guarantee our ongoing success. And I aim to maintain an efficient operation that keeps clients coming back for more. I’m proud to have been entrusted with this directorship; my remit is to promote the company's continued success and growth and act as a true ambassador for the business."


Kristian Cutting – Joint Managing Director, said, "These strategic appointments speak directly to our commitment to promoting outstanding leadership.

As we face global economic and social challenges, clear direction and vision are critical. The enhancement of our leadership team is solely possible thanks to our continued growth and the selection, by so many, of GVAV as the partner of choice for AV solutions and services. These appointments will help deliver the well-managed quality, value and service that reward that choice.

The entire GVAV team offer heartfelt congratulations to Nicola, Mark, Sukh and Richard for these well-deserved promotions."